Blue Generation

Blue Generation Logo Ready Apparel Since 1944, we are proud to be a family owned and operated business. Rubin & Sons. We operate with a distinct "family touch". Phil & Eric

For 3 generations, the Rubin family has specialized in manufacturing and importing wearing apparel. Our founder Milton Rubin made his journey to America at the age of 16 with nothing in his pocket but a dream that would be fulfilled when his three sons Don, Bob and Phil joined forces with him to build M. Phil's son Eric joined the business as the third generation and once again was named to the AS

I "Power 50" list. We are proud of having received ASI's "Family Business of the Year Award" and repeated as a "5-Star Supplier”. Blue Generation is recognized as a leader in the Logo Ready Apparel industry. Customer service and satisfaction are at the heart of our daily endeavors. Our state of the art bilingual customer service center is acclaimed industry wide for experience and customer satisfaction. As always, our goal is to maintain deep inventories at any cost. With over seven decades of experience and innovation, we strive to manufacture a quality product with great value through our vast global resourcing. We are committed to ensure that working conditions in our factories are upheld ethically and in compliance with U.S. laws and countries with which we do business. Blue Generation adheres to the guidelines of the Consumer Product Safety Improvement Act (CPSIA) for all imported products. Every product in our apparel line is designed and manufactured by Blue Generation. We are fiercely protective about our fine quality and reputation because it is under the Rubin family name. Believe us when we say we are grateful for every order entrusted to our care. Welcome to the Blue Generation experience.

06/01/2026

From prep to service, we’ve got you covered.

Durable fabrics, functional pockets, and 14+ colors to match any brand - these aprons are made to perform.

Luxe drape. Effortless style. ✨Matte Jersey Blouses from BG Studio Collection combine polished, retail-inspired style wi...
05/29/2026

Luxe drape. Effortless style. ✨

Matte Jersey Blouses from BG Studio Collection combine polished, retail-inspired style with soft stretch comfort made for every workday.

Today we celebrated an incredible milestone, Patricia’s retirement after 28 years with Blue Generation. 💙 For nearly thr...
05/28/2026

Today we celebrated an incredible milestone, Patricia’s retirement after 28 years with Blue Generation. 💙

For nearly three decades, Patricia has been such an important part of our team, bringing dedication, kindness, and so many memories along the way. While we’ll miss seeing her around the office, we couldn’t be more excited for her as she begins this next chapter.

Thank you, Patricia, for 28 amazing years. Wishing you all the best in retirement. You’ve earned it! 🎉

NALC nights 🤝✨Great conversations, new connections, and big ideas shaping the future of branded merch. Always a pleasure...
05/20/2026

NALC nights 🤝✨
Great conversations, new connections, and big ideas shaping the future of branded merch. Always a pleasure connecting with partners like Geiger at the PPAI North American Leadership Conference.

Leadership, innovation, and meaningful connections - that’s what day two at the Promotional Products Association Interna...
05/20/2026

Leadership, innovation, and meaningful connections - that’s what day two at the Promotional Products Association International (PPAI) was all about.

From emerging industry trends and intentional AI conversations to forward-thinking discussions on growth, culture, and the future of branded merch, the day delivered valuable insights and a fresh perspective. Ending the evening with a progressive onsite dinner made for even more great conversations and connections along the way.

We’re proud to share that Promotional Products Association International has ranked Blue Generation #27 on the 2026 PPA...
05/19/2026

We’re proud to share that Promotional Products Association International has ranked Blue Generation #27 on the 2026 PPAI Top 100 Supplier list!

This recognition reflects the incredible support of our customers, partners, and team who continue to grow with us year after year. Thank you for being part of the Blue Generation journey, we’re just getting started. 💙

Introducing the BG Studio Collection.Designed to bring modern style, elevated comfort, and versatile performance into to...
05/18/2026

Introducing the BG Studio Collection.

Designed to bring modern style, elevated comfort, and versatile performance into today’s workplace. From eco-friendly polos to silky-soft camp shirts and polished matte jersey silhouettes, this collection was made to move effortlessly from workday to after hours.

✔ Modern fits
✔ Sustainable fabric options
✔ Stretch comfort
✔ Elevated everyday styling

The workplace just got a makeover.

We’re excited to welcome Alex Bradley to the Blue Generation team as our new Director of National and Key Accounts! 👏Ale...
05/13/2026

We’re excited to welcome Alex Bradley to the Blue Generation team as our new Director of National and Key Accounts! 👏

Alex brings a strong background in sales, relationship building, and strategic account management, and we’re thrilled to have him on board as we continue growing and supporting our distributor partners nationwide.

Please join us in giving Alex a warm welcome! 💙

From meetings to memories 🍷 NYC team dinner with the best crew.
05/01/2026

From meetings to memories 🍷 NYC team dinner with the best crew.

Address

New York, NY

Opening Hours

Monday 8:30am - 7:30pm
Tuesday 8:30am - 7:30pm
Wednesday 8:30am - 7:30pm
Thursday 8:30am - 7:30pm
Friday 8:30am - 7:30pm

Telephone

+17183612800

Website

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